UX Researcher &
Designer

Creating a better world for humans

I'm Joseph, a UX Researcher and Designer passionate about using Human Centred Design (HCD) to create digital experiences that truly connect with people.

I'm about uncovering how a user feels when interacting with a digital product, empathising with users' needs and pain points, keeping inclusivity in mind. I do this by using industry-standard frameworks, tools, and methodologies to see it from the user's perspective and develop digital solutions that make a difference.

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The Projects that shined

I've had the privilege of working on diverse projects showcasing my skills and creativity. From startups to government organisations and everything in between, I've had the chance to collaborate with a variety of clients and bring their visions to life.

And now, I'm thrilled to share my proudest achievements with you.

Brands I have worked with
Beyond Bank LogoAdelaide Bank LogoClipsal LogoSchneider LogoLifelenz LogoDiscovery Holiday Parks Logo
ABC logoUNISA logoQLD Government logoDepartment of Human Services

My Tool Box

Bringing user experiences to life is also about having the right tools, like frameworks, methodologies, and software.
I've got this! 👊🏻

UX Research

Interviews
Customer Journey Maps
Personas
Surveys
Card Sorting

UI Design & Prototyping

LoFidelity Wireframes
Co-Designing
HiFidelity Designs
Interactive Prototypes
Usability Testing

Design Systems Library

Atomic Design Library:
Atoms, Molecules, Organisms, Templates, and Pages

Rapid Testing

A/B Testing
Heatmaps
Scrollmaps
Session Recordings

Figma logoGoogle Analytics logoMiro logoCrazy Egg logoHotjar logoVisual Website Optimiser logo

Colleague & Client Testimonials

Some love words from my colleagues and clients over the years. 💙

“Joseph combines superior design skill with high engagement.”

Amanda Keenan
Strategy, Design & Innovation Consulting
ASG Group

"Working with Joseph on a complex and challenging project for eHealth Queensland was an absolute pleasure. He applied a high level of design skill in a methodical, flexible way to produce superior quality insights, artefacts and roadmaps. He combines this approach with strong client empathy and engagement, producing immediate trust and comfort levels in his stakeholders and peers."

“Accomplished mentor.”

Sidney Sweet
Graduate
ASG Group

"Joseph is a fantastic mentor and taught me valuable UX skills with his positive, empathetic and personal approach. I'm grateful and I would highly recommend him to anyone looking to grow in the field."

"Interviews, research data collation and tech - no problem!"

Vickie Robinson
Contract Manager
Queensland Government

"Joseph applied his all-encompassing skillset across our entire project bringing his unique style into a crescendo of outcomes which included; reporting, an audio visual showcase, presentations and results."

"Founder of UX at Beyond Bank."

Hakan Ibis
Digital Enterprise Architect
Beyond Bank Australia

"Joseph was a pioneer of UX at Beyond Bank, successfully established the practice.
Business embracing and understanding UX is tremendous testament to his ability and passion for UX."

"Indispensable member of the team."

Alex Unkin
Design Analyst
Beyond Bank Australia

"Joseph excels in the art of UX and does so while wearing many hats - always adding value throughout the digital landscape."

"Joseph brought enthusiasm and a positive attitude to the team."

Jennie Kerr
Business Analyst
Discovery Holiday Parks

"His deep understanding of User Experience led to the creation of an intuitive design for the Discovery Parks software, which has received high praise from stakeholders."

"A consummate professional with a wealth of knowledge."

Chris Giffard
Digital Analyst
Beyond Bank Australia

"Working with Joseph opened my eyes to the world of presentation of design. Not only does he regularly demonstrate proficiency in visual design, he is one of those people who is really keen to teach anyone who is interested, sharing his valuable skill set and instilling useful information in all parts of an organisation with which he engages."

"Joseph has the holy fire inside to do meaningful work."

Patrick Stapelton
Design Lead
ASG Group

"He leans into discovery, listens, records and evaluates utilising with alacrity an amazing array of social technology tools at his disposal developing artefacts that both convince and delight. Talk about mining value, give this guy a hard hat! "

My process that

help my clients to

2x their revnue

I discover this process working more than 10+ in the design industry that why you can trust blindly

1

Discover your problem

Leverage agile frameworks to provide a robust synopsis for high level overviews.

2

Competative market research

Leverage agile frameworks to provide a robust synopsis for high level overviews.

3

User centric design

Leverage agile frameworks to provide a robust synopsis for high level overviews.

4

Final hand-off

Leverage agile frameworks to provide a robust synopsis for high level overviews.

Get to know me 🤝

"Our values, interests, passions, and life experiences shape us into unique individuals, both professionally and personally. While I am proud of my professional achievements and the milestones I've reached in my career, it is equally important to me to also show you the person I am beyond my work life."

"I believe the combination of who we are professionally and personally, truly makes us unique and one-of-a-kind."

Get to know me

Discover my insights

Here is some resources from where you can learn how build a strong digital web presence

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"Every great work of art begins with a conversation."

Pablo Picasso

Artist and Co-founder of Cubism

Let's chat